Zaman Dah Berubah, Dunia Dah Moden

I have to say that media play a very huge part in our life. Sometimes it is so important that it will shape our mind and thinking. Therefore, people who controls the media are given BIG responsibilities to shape the mind and thinking of our future generation.

I would like to comment on some advertisements shown on national TV recently.

The first one is about the re-sizing of a major Malay daily. The son answered Zaman Dah Berubah, Dunia Dah Moden when his mother invited him to eat the nasi lemak and kopi. He then showed the breakfast cereal and said Nak Jaga Badan. So it actually tell other people that nasi lemak and kopi are outdated and not good for health. Then, the father also said Zaman Dah Berubah, Dunia Dah Moden when the newspaper vendor throwed the newspaper into their house. Is he trying to tell other people that modern people are rude and okay to be rude?

The second one is about a detergent that can wash so clean and white until the kids who tried to steal rambutan can hide by just standing along the drying white cloth. What are we trying to instill to our kids? Is okay to steal and run away with it?

The third one is about the revolution of a TV station. Apparently the son of the sick father in the hospital is overly soft ( i think). He is looking fed-up with the father and file the nails when the mother is trying to talk to the sick and coma father. Then he also jump in a very softie manner. Well, what are we trying to tell the audience?

Hmm, maybe I am overly sensitive but I might say that the images will stay very long in the right brains of the viewers.